One of the big advantages that identity thieves have had is
the ability to be so many different people at the same time from the same
computer. We’ve all heard the stories of
the bad guy sitting in front of his computer shopping in his underwear. Ordering online from many different stores
with one identity then shifting to the next and going through the next identity
shopping at the same stores.
Well there is a way to take that advantage away from the thieves.
A program offered by iovation called ReputationManager
360 takes this long time advantage away from the criminals.
What makes the ReputationManager 360 so special is the fact
that it identifies the machine involved in the transaction as well as the user
profile. The machine’s footprint is one
of those things that is unique about the transaction. Imagine being able to see three transactions
coming in with different user IDs but from the same machine footprint. Is it possible yes, but is it likely no. The not likely factor will save you a lot of
time and money over the best guess analytics that most companies are using
today.
In 2008 iovation commissioned a study “The Total Economic
Impact™
of iovation ReputationManager™” to document the effects on a single company
in the financial services industry. I
found the results to be eye opening to say the least. A 300% ROI is nothing to sneeze at. If it can
help shut down the thieves and reduce the loses then it is something to
seriously look at.
For more information on ReputationManager 360 I suggest that you
check at www.iovation.com.
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